Tulip seasons, weird Dutch history, and the windmill that almost burned down.
A small archive of stories collected on tour days. Some practical, some odd, all written between stops.
The Loudest Company in Chocolate Is Built on the Things Everyone Else Hides
A chocolate bar made in Amsterdam, and what it taught me about the difference between a mission and a marketing line.
Read the storyMore from the road.
Sustainability Didn’t Die. It Just Went Quiet.
Why tourism can’t afford to whisper. From someone who talks about windmills and water for a living.
Tulip Mania: when Amsterdam lost its mind over a flower
Every spring I stand in the tulip fields with my groups and someone always asks the same thing: how much is one…
When Tulips Dance: The Art of the Responsible Road Trip in the Netherlands
A Dance You Will Never Forget There is a moment during every spring tour that never fails to quiet the space around…
Beyond the Trade Show: Why Dutch Sustainability is a Survival Skill, Not a Trend
The Debrief: Efficiency and Insight in Utrecht We have just returned from an intensive week at the B2B Travel Trade Days and Vakantiebeurs in Utrecht, and…
Travel in 2026: Why Small Groups Are the New Form of “Luxury”
If 2025 was the year of returning to travel, 2026 is the year of “conscious choice.” Global tourism trends and data show…